Digital TV News: Zenith Media
Television remains the most popular global medium
Jun 10, 2019 – According to Zenith Media, television remains the biggest medium globally, attracting 167 minutes of viewing each day in 2019. Television viewing is predicted to fall slowly to 165 minutes a day in 2021, to then account for 33% of all media consumption.
News categories:
Zenith, Jonathan Barnard, Matt James, Digital TV, Market Research, Worldwide
Linius partners with Hemisphere to build hyper-personalized advertising prototype
Feb 28, 2019 – Linius Technologies (ASX: LNU) has partnered with Hemisphere to build a Hyper-Personalized Advertising Prototype on its SaaS platform. The prototype enables advertisers to deliver and analyze any number of unique ads across any number of customized video streams.
News categories:
Linius Technologies, Hemisphere, Chris Richardson, Glyn Beaumont, Advertising, Australia, Big Data, Digital TV, New Zealand, Streaming, Worldwide
Consumer frustration at OTT TV experience
Jan 3, 2018 – Ooyala has released its State of the Broadcast Industry 2018 report which maps out the challenges for content creators and distributors as they strive to maintain and grow audiences in an increasingly fragmented media landscape.
News categories:
Ooyala, Digital TV, Market Research, Streaming, USA, UX, Worldwide
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